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The Essential Guide to Data Warehousing (Out of print)

AUTHOR Agosta, Lou
PUBLISHER Prentice Hall (09/05/1999)
PRODUCT TYPE Paperback (Paperback)
Description
This is the only data warehousing book that speaks directly to business leaders and data warehousing newcomers -- explaining all the benefits, risks, technologies, and processes with remarkable clarity and insight. Consultant Lou Agosta shows how data warehousing can dramatically reduce business uncertainty by transforming a tidal wave of information into knowledge that can be acted upon. Understand the quantitative business case for data warehousing, including its potential to reduce supply chain management costs, enhance customer cross-selling, and strengthen brand relationships. Drill down to specific recommendations on aligning your business and technical goals for data warehousing; then review the entire process of implementation, from planning and design through deployment and performance optimization. Finally, understand new innovations, such as metadata, and their impact on the data warehouse -- and the enterprise.
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Product Format
Product Details
ISBN-13: 9780130850874
ISBN-10: 013085087X
Binding: Paperback or Softback (Trade Paperback (Us))
Content Language: English
More Product Details
Page Count: 526
Carton Quantity: 12
Product Dimensions: 7.02 x 0.81 x 9.21 inches
Weight: 1.63 pound(s)
Feature Codes: Index, Price on Product, Table of Contents, Glossary, Illustrated
Country of Origin: US
Subject Information
BISAC Categories
Computers | Data Science - Data Warehousing
Dewey Decimal: 658.403
Library of Congress Control Number: 99-40534
Descriptions, Reviews, Etc.
annotation
Lou Agosta shows how data warehousing can dramatically reduce business uncertainty by transforming a tidal wave of information into knowledge that can be acted upon. Agosta also teaches the best ways to design, implement, and optimize data warehouses--and how to avoid failure.
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8508G-5

"Lou Agosta's book is a guide to a better understanding of how collections of separately collected bits of information can be organized to serve the needs of an enterprise. Agosta's book offers technical and managerial insights into how to leverage the data warehousing concept for best advantage."- Paul A. Strassman, Chairman and CEO, Software Testing Assurance Corporation

Data warehousing for everyone! The essential guide for all business people.

This is the only data warehousing book that speaks directly to business leaders and data warehousing newcomers -- explaining the benefits, risks, technologies, and processes with remarkable clarity and insight. Leading consultant and industry analyst Lou Agosta shows how data warehousing can dramatically reduce business uncertainty by transforming a tidal wave of information into knowledge you can act on.

Agosta presents the quantitative business case for (and against) data warehousing, and helps you evaluate every key data warehousing application in the context of your own enterprise. Learn how to use data warehousing to slash supply chain management costs, make cross-selling more effective, strengthen customer and brand relationships, promote product quality, and more. Discover how to align your business and technical goals for data warehousing; then review every stage of the data warehousing project lifecycle, from planning and design through deployment and optimization. Understand what can go wrong -- and how to keep it from happening to you! Coverage includes:

  • Creating a unified representation of your customers and products
  • Data quality: the key to a successful data warehousing
  • The key basics of data warehouse technical design
  • Best practices for data warehouse operations
  • Web-based data warehousing, metadata, and other key innovations

Read by business and technical leaders from Paul A. Strassmann to Arno Penzias, The Essential Guide to Data Warehousing is for every business executive and IT professional seeking to understand the benefits, risks, and technologies of data warehousing -- without the jargon and hype!

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publisher marketing
This is the only data warehousing book that speaks directly to business leaders and data warehousing newcomers -- explaining all the benefits, risks, technologies, and processes with remarkable clarity and insight. Consultant Lou Agosta shows how data warehousing can dramatically reduce business uncertainty by transforming a tidal wave of information into knowledge that can be acted upon. Understand the quantitative business case for data warehousing, including its potential to reduce supply chain management costs, enhance customer cross-selling, and strengthen brand relationships. Drill down to specific recommendations on aligning your business and technical goals for data warehousing; then review the entire process of implementation, from planning and design through deployment and performance optimization. Finally, understand new innovations, such as metadata, and their impact on the data warehouse -- and the enterprise.
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List Price $34.99
Your Price  $34.64
Paperback