E-Commerce
| AUTHOR | Dillon, Tharam; Dillon, Tharam; Dillon, Tharam et al. |
| PUBLISHER | Wiley (12/21/2001) |
| PRODUCT TYPE | Paperback (Paperback) |
Description
Dieses Buch besticht durch die ausführliche Behandlung von Schlüsseltechnologien und deren Integration zum Aufbau einer zuverlässig funktionierenden E-Commerce-Anwendung: Ein ideales Lehrbuch für das ständig wachsende Seminarangebot auf diesem Gebiet, das auch die technischen Aspekte des webbasierten E-Business erläutert! Das Potential von Mobile Agents, WAP, XML und Data-Mining-Techniken wird detailliert behandelt. Eine Fallstudie (VBS, Virtual Bookstore) lässt die technischen Ausführungen lebendig werden. Schrittweise aufgebaute Programmierübungen mit Lösungsvorschlägen werden auf dem zugehörigen Webserver zur Verfügung gestellt.
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Product Format
Product Details
ISBN-13:
9780471493037
ISBN-10:
0471493031
Binding:
Paperback or Softback (Trade Paperback (Us))
Content Language:
English
More Product Details
Page Count:
512
Carton Quantity:
9
Product Dimensions:
7.32 x 1.13 x 9.30 inches
Weight:
2.01 pound(s)
Feature Codes:
Index,
Table of Contents,
Illustrated
Country of Origin:
GB
Subject Information
BISAC Categories
Computers | Electronic Commerce (see also headings under Business & Econ
Computers | Marketing - Multilevel
Computers | Networking - General
Dewey Decimal:
658.84
Library of Congress Control Number:
2001055753
Descriptions, Reviews, Etc.
jacket back
Learning how to build useful e-commerce applications is challenging and exciting because it involves knowing a little about a lot of different computing technologies including networking, security, programming, human computer interface design and database design. This is a book that brings breadth in its coverage of technologies and discusses how to integrate them to achieve business aims. It covers the full range of relevant web technologies and protocols and it focuses particularly on techniques that are most suitable for e-commerce application building. "highly recommendable ...The major strength of the book is the fact that it is comprehensive, and that by following the code examples, readers will be able to actually see how e-commerce web sites can be put together. "
Fintan Clear, Brunel University "the text clearly provides an extremely full and appropriate coverage of the issues. As such it has major market potential as a core text for both postgraduate and undergraduate e-commerce programmes."
Ian Chaston, Reader in Management University of Plymouth, UK "a very comprehensive and up to date description of the use of the internet to buy and sell goods and services. It covers all the major types of e-commerce, Business to Business (B2B), Business to Consumer (B2C), Consumer to Business (C2B) and Consumer to Consumer (C2C)."
David Wortley, Mass Mitec. "the technical content is excellent"
Maxime Bombardier, Senior Computer Systems Analyst, Sintaks, a Canon USA Division
Fintan Clear, Brunel University "the text clearly provides an extremely full and appropriate coverage of the issues. As such it has major market potential as a core text for both postgraduate and undergraduate e-commerce programmes."
Ian Chaston, Reader in Management University of Plymouth, UK "a very comprehensive and up to date description of the use of the internet to buy and sell goods and services. It covers all the major types of e-commerce, Business to Business (B2B), Business to Consumer (B2C), Consumer to Business (C2B) and Consumer to Consumer (C2C)."
David Wortley, Mass Mitec. "the technical content is excellent"
Maxime Bombardier, Senior Computer Systems Analyst, Sintaks, a Canon USA Division
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publisher marketing
Dieses Buch besticht durch die ausführliche Behandlung von Schlüsseltechnologien und deren Integration zum Aufbau einer zuverlässig funktionierenden E-Commerce-Anwendung: Ein ideales Lehrbuch für das ständig wachsende Seminarangebot auf diesem Gebiet, das auch die technischen Aspekte des webbasierten E-Business erläutert! Das Potential von Mobile Agents, WAP, XML und Data-Mining-Techniken wird detailliert behandelt. Eine Fallstudie (VBS, Virtual Bookstore) lässt die technischen Ausführungen lebendig werden. Schrittweise aufgebaute Programmierübungen mit Lösungsvorschlägen werden auf dem zugehörigen Webserver zur Verfügung gestellt.
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