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Where Good Ideas Come from: The Natural History of Innovation

AUTHOR Johnson, Steven
PUBLISHER Riverhead Books (10/04/2011)
PRODUCT TYPE Paperback (Paperback)

Description
A fascinating deep dive on innovation from the New York Times bestselling author of How We Got To Now and Farsighted

The printing press, the pencil, the flush toilet, the battery--these are all great ideas. But where do they come from? What kind of environment breeds them? What sparks the flash of brilliance? How do we generate the breakthrough technologies that push forward our lives, our society, our culture? Steven Johnson's answers are revelatory as he identifies the seven key patterns behind genuine innovation, and traces them across time and disciplines. From Darwin and Freud to the halls of Google and Apple, Johnson investigates the innovation hubs throughout modern time and pulls out the approaches and commonalities that seem to appear at moments of originality.

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Product Format
Product Details
ISBN-13: 9781594485381
ISBN-10: 1594485380
Binding: Paperback or Softback (Trade Paperback (Us))
Content Language: English
More Product Details
Page Count: 344
Carton Quantity: 32
Product Dimensions: 5.50 x 1.00 x 8.20 inches
Weight: 0.65 pound(s)
Feature Codes: Bibliography, Index, Price on Product, Illustrated
Country of Origin: US
Subject Information
BISAC Categories
Science | History
Science | Social History
Science | Creative Ability
Grade Level: College Freshman and up
Dewey Decimal: 303.484
Descriptions, Reviews, Etc.
annotation
This sweeping study of the history of innovation breaks out the seven patterns of innovation like "the slow hunch" and "serendipity." It debunks the myth of the lone genius and presents the real-world dynamics and context that enable innovation. Johnson shows how understanding the roots of innovation can lead to individual creative breakthroughs.
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publisher marketing
A fascinating deep dive on innovation from the New York Times bestselling author of How We Got To Now and Farsighted

The printing press, the pencil, the flush toilet, the battery--these are all great ideas. But where do they come from? What kind of environment breeds them? What sparks the flash of brilliance? How do we generate the breakthrough technologies that push forward our lives, our society, our culture? Steven Johnson's answers are revelatory as he identifies the seven key patterns behind genuine innovation, and traces them across time and disciplines. From Darwin and Freud to the halls of Google and Apple, Johnson investigates the innovation hubs throughout modern time and pulls out the approaches and commonalities that seem to appear at moments of originality.

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Author: Johnson, Steven
Steven Johnson is the bestselling author of "Everything Bad Is Good for You," "Mind Wide Open," "Emergence," and "Interface Culture," He is a Distinguished Writer in Residence at New York University's Department of Journalism. He is the founder of several influential websites, including FEED, Plastic, and, currently, outside.in. He lives in Brooklyn with his wife and their three sons. Author website: stevenberlinjohnson.com.
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Paperback